Loretta's people preferred a look similar to a Hank Williams poster so that was what I did. This was a great deal of work as we did this for posters,  lanyards, 2 different color t shirts, magnets and a coffeemug. There were alterations to each design. WIth screen printing, there is limited colors which is how I worked up the file. The rest of the merchandise had to match, (at least the majority of it, color-wise) else I'd have slapped a few more colors to bridge gaps.